Once your website is built, uploaded and functioning in the way you want it to, you have to announce to the world the great things you can do for them. An unannounced website is like an unlisted phone number. Fine if you don't want anyone to find you, but deadly if you do.

Marketing a website is work. After your website is finished and you start to register it with search engines (usually the first step), you will have to do one more thing each day for quite a while to get your site noticed. Make a list and keep progressing to the next step. It is slow and discouraging at first, but really does pay off in the long term. Keep working at it. And give it a year of effort before you throw in the towel - usually you will get hints that it is working long before then, but it genuinely takes that long to really see the potential for growth.  Here are just a few places to advertise to get your business going in the right direction.  I use these and think they are all very good.